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李小龍的“截拳道”銷售法則 
2008/07/28 11:29:52瀏覽1126|回應0|推薦0

On efficiency and flexibility
In primary freedom one utilizes all ways and is bound by none, and likewise uses any techniques or means which serves one’s end. Efficiency is anything that scores.
Bruce Lee
銷售哲學
業務員應運用各種方式與技巧,不受任何形式的束縛,只為達成目標.效率是指任何可以達成目標的方法!
On simplicity
To me, the extraordinary aspect of martial arts lies in its simplicity. The easy way is also the right way, and martial arts is nothing at all special; the closer to the true way of martial arts, the less wastage of expression there is.
-Bruce Lee
銷售哲學
對我來說,銷售哲學的基礎在簡單的過程,簡單的方式亦是正確的方式, 銷售並不是件特別的事.越少的技巧,越接近銷售的真理!
On the mental attitudes of combat
Forget about winning and losing; forget about pride and pain. Let your opponent graze your skin and you smash into his flesh; let him smash into your flesh and you fracture his bones; let him fracture your bones and you take his life. Do not be concerned with escaping safely – lay your life before him.
-Bruce Lee
銷售哲學
忘了輸贏,忘了愉悅與痛苦.讓客戶剝你的皮,你就吃他的肉;讓他吃你的肉,你就打斷他的骨;讓他打斷你的骨, 你就拿他的命.千萬不要想下次再說 - 專注於銷售,你才有機會拿到訂單!
On readiness
Not being tense but ready, not thinking but not dreaming, not being set but being flexible – it is being “wholly” and quietly alive, aware and alert, ready for whatever may come.
-Bruce Lee
銷售哲學
不要緊張,要有準備;不要存有幻想;不要一成不變,要有彈性  提高警覺,觀察任何可能發生的事情!
On principles and techniques
Learn the principle, abide by the principle, and dissolve the principle. In short, enter a mold without being caged in it, obey the principle without being bound by it.
-Bruce Lee
銷售哲學
學習原則,服從原則,拋棄原則.總之,遵守原則而不要被原則所束縛!
On Reacting to the opponent
A good JKD man does not oppose force or give way completely. He is pliable as a spring; he is the complement and not the opposition to his opponent’s strength. He has no technique; he makes his opponent’s technique his technique. He has no design; he makes opportunity his design.
-Bruce Lee
銷售哲學
好的業務員不會與客戶對抗或完全放棄.好的業務員必須身段柔軟;對客戶無理的要求要四兩播千金地擋掉.好的業務員沒有技巧, 將客戶的技巧便成你的技巧.好的業務員沒有計劃,將機會當成他的計劃!
 
On form, no-form
When one has reached maturity in the art, one will have the formless form. It is like ice dissolving in water. When one has no form, one can be all forms; when one has no style, he can fit in with any style.
-Bruce Lee
銷售哲學
業務員到達某種境界時,將內化業務員原有的特質,就好像冰塊溶於水一樣(看不出來).當他不是業務員時,客戶亦會失去戒心, 成交就易如反掌!
 
On the power of the fluid
Be like water making its way through cracks. Do not be assertive, but adjust to the object, and you shall find a way round or through it. If nothing within you stays rigid, outward things will disclose themselves.
-Bruce Lee
銷售哲學
對業務員來說,銷售就像水找到渠道一樣地自然.不要斷然主張,必須就事論事,如此你將會找到解決方法.越少的技巧,越接近銷售的真理!
On training and philosophy
It is true that the mental aspect of Kung-fu is the desired end; however, to achieve this end, technical skill must come first.
-Bruce Lee
銷售哲學
雖然掌握客戶心理層面是學習銷售的理想境界,但是要達到這個境界,必須先學會技巧.
 
On being and understanding
The understanding of JKD is through personal feeling from moment to moment in the mirror of the relationship and not through a process of isolation. To be is to be related. To isolate is death.
-Bruce Lee
銷售哲學
了解銷售是經由不斷地感覺,是經驗的串聯而非分離!
 
On true refinement
In JKD, one does not accumulate but eliminate. It is not daily increase, but daily decrease. The hight of cultivation always runs to simplicity.
-Bruce Lee
銷售哲學
對於銷售技巧,要越用越少,最頂尖的銷售技巧經常是最簡單的方式!
 
On change
To change with change is the changeless state.
-Bruce Lee
銷售哲學
銷售技巧要不斷地改變,凡事都會改變,唯一不變的就是改變(改變這兩個字不會變)
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